Adventure Arrives
Disney+ Hotstar Malaysia
2021

For the arrival of Disney+ Hotstar in Malaysia – with "Imagine More" as its key messaging – this pre-launch brand film spotlights the streaming service's iconic content with a twist.

Adventure Arrives in the form of Disney's beloved characters – showing only the distinctive silhouettes of Olaf the Snowman and the Lion King tribe (Disney), Sheriff Woody (Pixar), Falcon (Marvel), Grogu (Star Wars) and Malaysia's favorite animated spy Ejen Ali – as they surprise Malaysians from all walks of life in a magically local escapade.

Special thanks to Leo Burnett and Directors Think Tank.

2023 – Vega Digital Awards - Platinum Winner for Video (Single): Entertainment
2023 – MUSE Creative Awards - Platinum Winner for Video: TV Ad
2022 – Promax Global Excellence Awards - Silver for 360 Campaign: Best Brand Image
2022 – Promax Global Excellence Awards - Bronze for Best Brand Image Promo Over :60 Seconds
2021 – Promax Asia Awards - Gold for Best Brand Image (Out-Of-House)
2021 – Promax Asia Awards - Gold for Best Promotion for A Streaming Service
2021 – Promax Asia Awards - Silver for Best Integrated Marketing Campaign

Read the press coverage here.


See More: Streaming, Brand Marketing, Social Media, Launches, TVC, Teasers, Malaysia, Disney, Disney+

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