Globally-awarded Creative Director • Executive Producer – with over 20 years of media and entertainment experience across the Asia-Pacific – leading multidisciplinary creative strategy, development, and production in branding, marketing, and communications
Currently Deputy Director, Creative & Content at So Drama! Entertainment – with brands spanning Kakee, POWER 98, 88.3JIA, Music & Drama Company, and PIONEER – shaping creative direction and content creation to achieve business, outreach, and engagement goals
Spearheaded high-performing teams and portfolios in the ideation, production, and innovation of creative assets and experiences for the world’s top media companies including Discovery, HBO (Warner Bros.), MTV (Paramount), NBCUniversal, and The Walt Disney Company
Trusted by clients such as Marina Bay Sands, National University Health System (NUHS), Universal Destinations & Experiences, and the Prime Minister’s Office, Singapore to deliver bespoke creative solutions, from product and service marketing to nation branding
Recipient of 100+ international accolades – with honours from GEMA Awards, New York Festivals, and the Red Dot Design Award – and named among ContentAsia's Creative Top 20, recognizing "the people making, shaping, and driving channel creative and promotions"
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AWARDS
2026 – MUSE Creative Awards - Gold Winner for Mobile App: Entertainment ▷
2026 – MUSE Creative Awards - Gold Winner for Video: Branding ▷
2025 – GEMA Awards TV/Streaming Asia - Gold Winner for Best Brand Image Campaign ▷▷
2025 – GEMA Awards TV/Streaming Asia - Silver Winner for Best Branding Design ▷
2025 – GEMA Awards TV/Streaming Asia - Silver Winner for Best Original Logo Design ▷
2025 – WebAwards - Winner of Best Entertainment Website ▷
2025 – MUSE Creative Awards - Gold Winner for Mobile App: Entertainment ▷
2025 – MUSE Creative Awards - Gold Winner for Integrated Marketing Campaign ▷▷
2025 – MUSE Creative Awards - Gold Winner for Video: Entertainment ▷
2025 – MUSE Creative Awards - Gold Winner for Marketing & Promotional: Character Design ▷
2025 – MUSE Creative Awards - Silver Winner for Corporate Identity: Logos ▷
2025 – MUSE Creative Awards - Gold Winner for Video: Corporate ▷
2025 – MUSE Creative Awards - Silver Winner for Corporate Identity: Logos ▷
2023 – Campaign Brief: The Work - Music Videos ☰ ▷
2023 – Campaign Brief: The Work - Music Videos ☰ ▷
2023 – Asian Academy Creative Awards - National Winner (Philippines) for Best Branded Programme or Series ▷
2023 – Asian Academy Creative Awards - National Winner (Indonesia) for Best Short Form Content ▷
2023 – Promax Asia Awards - Gold for Best Integrated Marketing Campaign ▷▷▷▷▷
2023 – Promax Asia Awards - Gold for Best Brand Image Campaign ▷
2023 – Promax Asia Awards - Gold for Best Marketing Video/Sizzle Reel/Sneak Peeks Presentation ▷
2023 – Promax Asia Awards - Gold for Best Promo for A Streaming Service ▷
2023 – Promax Asia Awards - Silver for Best Promo for A Streaming Service ▷
2023 – Promax Asia Awards - Gold for Best Holiday/Seasonal Promo ▷
2023 – Promax Asia Awards - Gold for Best Use Of Licensed/Adapted Music ▷
2023 – Promax Asia Awards - Gold for Best Direction ▷
2023 – Promax Asia Awards - Silver for Best Direction ▷
2023 – Promax Asia Awards - Silver for Most Outstanding Marketing Initiative ▷▷▷▷▷
2023 – Promax Asia Awards - Silver for Best Brand Image (Out-Of-House) ▷
2023 – Promax Asia Awards - Silver for Best Original Music ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Single): Entertainment ¹ ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Single): Entertainment ² ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Campaign): Entertainment ¹ ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Campaign): Entertainment ² ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Single): Music Video ¹ ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Single): Music Video ² ▷
2023 – Vega Digital Awards - Platinum Winner for Video (Single): Events & Live Webcasts ▷
2023 – MUSE Creative Awards - Platinum Winner for Video: TV Ad ¹ ▷
2023 – MUSE Creative Awards - Platinum Winner for Video: TV Ad ² ▷
2023 – MUSE Creative Awards - Platinum Winner for Video: TV Ad Campaign ¹ ▷
2023 – MUSE Creative Awards - Platinum Winner for Video: TV Ad Campaign ² ▷
2023 – MUSE Creative Awards - Platinum Winner for Event: Live Show ▷
2023 – MUSE Creative Awards - Platinum Winner for Video: Music Video ▷
2023 – MUSE Creative Awards - Platinum Winner for Audio: Original Music ▷
2023 – MUSE Creative Awards - Platinum Winner for Outdoor Advertising: Billboard ▷
2023 – MUSE Creative Awards - Platinum Winner for Outdoor Advertising: Other ▷
2023 – MUSE Creative Awards - Gold Winner for Integrated Marketing ▷▷
2023 – MUSE Creative Awards - Gold Winner for Video: Branding ▷
2023 – MUSE Creative Awards - Gold Winner for Video: Music Video ▷
2023 – WorldMediaFestivals | Television & Corporate Media Awards - Intermedia-Globe Silver for Marketing and Promotions: Streaming Platform Image Promotion ▷▷▷▷▷
2023 – New York Festivals TV & Film Awards - Silver for Original Music: Promotion/Open & IDs ▷
2023 – New York Festivals TV & Film Awards - Bronze for Streaming: Music Video ¹ ▷
2023 – New York Festivals TV & Film Awards - Bronze for Streaming: Music Video ² ▷
2023 – New York Festivals TV & Film Awards - Bronze for Streaming: Promotion/Open & IDs ¹ ▷
2023 – New York Festivals TV & Film Awards - Bronze for Streaming: Promotion/Open & IDs ² ▷
2023 – New York Festivals TV & Film Awards - Finalist for Streaming: Special Event ▷
2022 – Campaign Brief: The Work - Film/TV Craft: Cinematography ☰ ▷
2022 – Campaign Brief: The Work - Film/TV Craft: Cinematography ☰ ▷
2022 – Campaign Brief: The Work - Film/TV Craft: Sound + Music ☰ ▷
2022 – Campaign Brief: The Work - Film/TV Craft: Special Effects ☰ ▷
2022 – Promax Global Excellence Awards - Gold for 360 Campaign: Best Brand Image ▷▷▷
2022 – Promax Global Excellence Awards - Silver for 360 Campaign: Best Brand Image ▷▷▷
2022 – Promax Global Excellence Awards - Gold for Key Art: Best Out-Of-Home Ad ▷
2022 – Promax Global Excellence Awards - Silver for Key Art: Best Out-Of-Home Ad ▷
2022 – Promax Global Excellence Awards - Silver for Key Art: Best Out-Of-Home Ad Campaign ▷
2022 – Promax Global Excellence Awards - Bronze for Best Brand Image Promo Over :60 Seconds ▷
2022 – Promax Global Excellence Awards - Bronze for Best Music Video or Short Subject Video ▷
2022 – Asian Academy Creative Awards - Grand Final Winner for Best Promo or Trailer ▷
2022 – Asian Academy Creative Awards - Grand Final Winner for Best Short Form Content ▷
2022 – Asian Academy Creative Awards - National Winner (Indonesia) for Best Promo or Trailer ▷
2022 – Asian Academy Creative Awards - National Winner (Malaysia) for Best Short Form Content ▷
2022 – Promax Asia Awards - Gold for Most Outstanding Marketing Initiative ▷
2022 – Promax Asia Awards - Gold for Best Integrated Marketing Campaign▷▷
2022 – Promax Asia Awards - Gold for Best Brand Image (Out-Of-House) ▷
2022 – Promax Asia Awards - Silver for Best Brand Image (Out-Of-House) ▷
2022 – Promax Asia Awards - Gold for Best Long Form Promotional Content ▷
2022 – Promax Asia Awards - Gold for Best Direction ▷
2022 – Promax Asia Awards - Gold for Best Use Of Licensed/Adapted Music ▷
2022 – Promax Asia Awards - Silver for Best Holiday/Seasonal Promo ▷
2022 – MUSE Creative Awards - Platinum Winner for Branded Content: Entertainment ▷
2021 – Asian Academy Creative Awards - National Winner (Singapore) for Best Branded Programme or Series ▷
2021 – Promax Asia Awards - Gold for Most Outstanding Marketing Initiative ▷
2021 – Promax Asia Awards - Gold for Best Integrated Marketing Campaign ▷▷▷
2021 – Promax Asia Awards - Silver for Best Integrated Marketing Campaign ▷▷▷
2021 – Promax Asia Awards - Gold for Best Brand Image Campaign ▷
2021 – Promax Asia Awards - Silver for Best Brand Image Campaign ▷
2021 – Promax Asia Awards - Gold for Best Outdoor or Print Ad ▷
2021 – Promax Asia Awards - Silver for Best Outdoor or Print Ad ▷
2021 – Promax Asia Awards - Gold for Best Brand Image (Out-of-House) ▷
2021 – Promax Asia Awards - Gold for Best Promotion for A Streaming Service ▷
2021 – Promax Asia Awards - Gold for Best Long Form Promotional Content ▷
2021 – Promax Asia Awards - Silver for Best Themed Campaign ▷
2021 – Vega Digital Awards - Canopus (First Place) for Video (Single): Events & Live Webcasts ▷
2021 – Vega Digital Awards - Canopus (First Place) for Video (Campaign): Video Channels & Networks ¹ ▷
2021 – Vega Digital Awards - Canopus (First Place) for Video (Campaign): Video Channels & Networks ² ▷
2021 – MUSE Creative Awards - Platinum Winner for Event: Live Show ▷
2018 – NBCUniversal International Creative Excellence Awards - Best Use of Social Media For a Programme ▷
2017 – PromaxBDA Asia Awards - Silver for Best Movie Campaign ▷
2016 – PromaxBDA ANZ Awards - Silver for Best Original Logo Design ▷
2016 – PromaxBDA Global Excellence Awards - Silver for Content Promotion: Interstitial/"Promo-tainment"/Program Wraps Campaign ▷
2016 – PromaxBDA Global Excellence Awards - Bronze for Internet: Promotional Viral/Web/Mobile Content ▷
2015 – Animation and Effects Festival Awards (AEFA) - Finalist for Idents & Stings ▷
2015 – New York Festivals TV & Film Awards - Finalist for Animation: Promotion/Open & IDs ▷
2014 – Kidscreen Awards - Finalist for Best Channel Design ▷
2014 – PromaxBDA Asia Awards - Gold for Best Interstitial ▷
2013 – PromaxBDA Asia Awards - Gold for Best Integrated Marketing Campaign ▷
2013 – PromaxBDA Global Excellence Awards - Gold for Content Promotion: Behind-the-Scenes Promotion ▷
2013 – PromaxBDA Global Excellence Awards - Silver for Trade & Internal Marketing: Sales or Marketing Presentation ▷
2012 – Red Dot Design Award - Winner of Communication Design ▷
2012 – Spark Design Awards - Winner of Communication Design ▷
2012 – Taipei International Digital Content Awards (TIDCA) - Honorable Mention for Digital Animation ▷
2012 – The One Show - Merit Award for Branded Entertainment: Promos/Television Promo ▷
2011 – PromaxBDA Asia Awards - Gold for Best Script ▷
2011 – PromaxBDA Asia Awards - Gold for Best Sound Design ▷
2011 – PromaxBDA ANZ Awards - Gold for Best Copywriting ▷
2011 – PromaxBDA ANZ Awards - Gold for Best CG Animation ▷
2011 – PromaxBDA ANZ Awards - Silver for Most Outstanding Design in Promotion ▷
2011 – PromaxBDA World Awards - Gold for Craft: Copywriting ▷
2011 – PromaxBDA World Awards - Gold for Craft: Design ▷
2011 – PromaxBDA World Awards - Gold for Integrated Media: General Branding/Image Campaign ▷
2011 – PromaxBDA World Awards - Silver for Trade & Internal Marketing: Sales/Demo Reel ▷
2010 – PromaxBDA Asia Awards - Silver for Best Out-of-House Station Image ▷
2009 – New York Festivals TV & Film Awards - Finalist for Animation (Computer): TV Promo Spot ▷
2009 – PromaxBDA Asia Awards - Gold for Best Documentary Campaign ▷
2009 – PromaxBDA World Awards - Gold for Craft: Design ▷
2009 – PromaxBDA World Awards - Gold for Content Promotion: Program Promotional Spot - In-House (Multiple/Campaign) ▷
2009 – PromaxBDA World Awards - Bronze for Content Promotion: Non-Fiction/Reality Programming Spot (Multiple/Campaign) ▷
2009 – PromaxBDA World Awards - Bronze for Content Promotion: Program Promotional Spot - Out-of-House (Single) ▷
2008 – PromaxBDA Asia Awards - Gold for Best Reality Campaign ▷
2008 – PromaxBDA Asia Awards - Gold for Best Documentary Promo ▷
2008 – PromaxBDA Asia Awards - Silver for Best Script ▷
2008 – PromaxBDA ANZ Awards - Gold for Best Design in Promotion ▷
2008 – PromaxBDA ANZ Awards - Gold for Best Use of Typography ▷
2008 – PromaxBDA ANZ Awards - Gold for Best 3D Animation Design ▷
PRESS & RECOGNITION
2020-2025 – Asian Academy Creative Awards - Member of Jury (6 Years)
2025 – GEMA Awards TV/Streaming Global - Member of Jury
2025 – Marketing Interactive - Work featured in "Asia’s leading source of advertising, marketing and media intelligence" ☰ ☰
2025 – Campaign Brief Asia - Work featured in "Asia's top creative advertising site" ☰
2025 – Marketech APAC - Work featured in “the ultimate source for marketing and tech insights in the Asia-Pacific region” ☰
2025 – Campaign Brief Asia - Announcement of Appointment ☰
2021 – Campaign Brief Asia - Works featured in "the creative advertising industry’s must visit site" ☰ ☰
2021 – Marketing Interactive - Works featured in "Asia’s leading source of advertising, marketing and media intelligence" ☰ ☰ ☰ ☰
2019 – NBCUniversal - Selected for LEAD @ Talent Lab: Leadership Development (London)
2019 – NBCUniversal - Recognize Our Stars Award
2017 – NBCUniversal - Selected for JUMP @ Talent Lab: Management Development (Singapore)
2009-2015 – PromaxBDA Asia Awards - Member of Jury (6 Years)
2014 – IdN World - Work featured in the "international publication for creative people" ☰ ▷
2012 – ContentAsia - The Creative Top 20, recognizing "the people making, shaping and driving channel creative and promotions" ☰
2012 – Discovery Communications - Stellar Nova Award for "Discovery's Best and Brightest" (2nd Year)
2011 – Discovery Communications - Stellar Nova Award for "Discovery's Best and Brightest" (1st Year)
2011 – Stash Magazine Issue #78 - Work featured as one of "30 new must-see motion projects" ☰ ▷
2011 – InCG Solution Guide Issue #7 - Work spotlighted as the cover story, with an in-depth feature of the creative process ☰ ▷
2011 – ACM SIGGRAPH Computer Animation Festival - 1 of 60 films selected for special presentation, from over 1,000 global submissions ☰ ▷