ROAR on DIVA
DIVA
2018

ROAR on DIVA celebrates the Jurassic franchise, as the fith film – Jurassic World: Fallen Kingdom – roars into cinemas worldwide in June 2018.

Dinosaurs traverse a deserted theme park – re-imagined in distressed concrete overrun by jewel-toned flora – in a visual treatment designed to integrate seamlessly with DIVA's female-focused brandscape.

ROAR on DIVA reached over 3.5 million people across 23 telecasts in Singapore, Malaysia and the Philippines.

The stunt also garnered top ratings for the network – including #1 telecast on DIVA of all time with Women 20-44 (Malaysia), #1 telecast on English GE/Lifestyle (Malaysia), #1 movie on DIVA in 2018 with Women 20-44 (Philippines), and #1 in its timeslot amongst 80+ English channels (Singapore).

Special thanks to TILT Creative.


See More: TV, Title Promotions, Promos, Asia-Pacific, NBCUniversal, DIVA

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